This product is likely Artificial Food Coloring Free.
Enriched flour (wheat flour, niacin, reduced iron, vitamin b1 [thiamin mononitrate], vitamin b2 [riboflavin], folic acid), water, sugar, vegetable oil (soybean, palm, canola and/or cottonseed), contains 2% or less of leavening (baking soda, sodium aluminum phosphate, monocalcium phosphate), salt, apple powder, cinnamon, whey, eggs, natural flavor, soy lecithin. vitamins and minerals: calcium carbonate, iron, vitamin a palmitate, vitamin b6 (pyridoxine hydrochloride), vitamin b12.